DHL EXPORTED KICKS OFF CYCLE TWO THIS WEEK AT NEW YORK FASHION WEEK: THE SHOWS
February 9, 2016
IMG and DHL are proud to kick off the cycle two shows of DHL Exported, a global platform that offers regionally established designers the opportunity to expand their businesses internationally, this week in New York. Marcel Ostertag of Germany will be the first designer to take the international stage as part of New York Fashion Week: The Shows this Thursday, February 11.
Ostertag will be followed by Sid Neigum from Canada showing at London Fashion Week; Atsushi Nakashima from Japan showing at Milan Fashion Week; and Anne Sofie Madsen from Denmark showing at Mercedes-Benz Fashion Week Tokyo. This marks the first time each of these designer is showing outside his or her home market, an important step in the development of their brand.
The Autumn/Winter 2016 collections of the winning designers will be debuted as follows:
Marcel Ostertag – February 11, 2016
NYFW: The Shows, The Gallery at Skylight Clarkson Sq
Sid Neigum – February 21, 2016
London Fashion Week, The Institute of Contemporary Arts, The Mall
Atsushi Nakashima – February 26, 2016
Milan Fashion Week, Palazzo Reale
Anne Sofie Madsen – March 16, 2016
Mercedes-Benz Fashion Week Tokyo, Hall A
As part of the DHL Exported program, designers receive a fully produced runway show for two consecutive seasons along with marketing and logistics support for the duration of the program.
IMG Announces New Venues for New York Fashion Week
NEW YORK (April 13, 2015) – Today, IMG confirmed that New York Fashion Week will move downtown into two unique spaces, Skylight at Moynihan Station and Skylight Clarkson Sq, beginning in September 2015 for the Spring/Summer 2016 Collections. The relocation is one step in the evolution of NYFW, which will be reintroduced as a new platform that focuses on content, caters to the needs of the industry, and creates a full cultural experience for guests. Continue reading IMG Announces Venues for New York Fashion Week Spring/Summer 2016
NEW YORK (March 23, 2015) – WME | IMG today confirmed the acquisition of MADE Fashion Week. Founded in September 2009 to support emerging designers, MADE Fashion Week has featured approximately 30 runway shows and presentations each season from designers including Altuzarra, Cushnie et Ochs, Public School, Proenza Schouler, Jeremy Scott, Sophie Theallet, Ohne Titel, and Alexander Wang.
Through this acquisition, MADE Fashion Week will continue to operate as a separate entity while strategically aligning with WME | IMG to provide additional opportunities and creative resources for both entities’ designers and partners.
“As we reimagine New York Fashion Week with new venues, experiences and platforms for the industry, we are excited to add MADE Fashion Week to our portfolio,” said Catherine Bennett, SVP and Managing Director, IMG Fashion Events & Properties. “This acquisition creates new opportunities for all our designers and partners to grow and evolve their businesses not only during fashion week in New York, but globally throughout the year.”
MADE’s leadership team, including Keith Baptista, Partner and Managing Director at Prodject and Partner at OBO Paris; Mazdack Rassi, Co-Founder and Creative Director of Milk Studios; and Jenné Lombardo, Founder of The Terminal Presents, will continue to oversee MADE Fashion Week’s day-to-day operations and consult on WME | IMG’s broader fashion events strategy.
“MADE has been a platform that supports creative vanguards in fashion, music, technology and culture and makes their work possible,” said Keith Baptista, a founder of MADE Fashion Week. “As part of the WME | IMG family, MADE will expand its reach and remain on the front line of fostering new talent and encouraging bold new voices. We are thrilled to be part of the team, and excited for all that the future holds.”
The New York Fashion Week and MADE Fashion Week Spring 2016 Collections will take place September 10-17, 2015.
As we learned late in 2014, February’s New York Fashion Week will be the last to take place at Lincoln Center — the event’s home since it left Bryant Park in 2010 — and now we know a little more about where it’s going, as well as what other changes we can expect.
According to a source who declined to comment on the record, IMG, which owns Mercedes-Benz Fashion Week, plans to move the event downtown. But the second, and perhaps bigger piece of news is that the media company plans to acquire Made Fashion Week, which stages shows in and around Milk Studios and is considered something of a competitor to the Mercedes-Benz event — which, in another bit of huge news, will no longer be a Mercedes-Benz event come February. The luxury car company has pulled out as title sponsor, meaning Mercedes-Benz Fashion Week will no longer go by that name, which is almost difficult to fathom. A rep tells WWD it does not plan to end its relationship with fashion altogether, and will continue to support a number of other international fashion weeks. Going forward, IMG doesn’t plan to work with any sole sponsor.
Following the Made acquisition, which is expected to go into effect before Fashion Week in September, Made owners Jenné Lombardo, Mazdack Rassi and Keith Baptista will stay on as consultants.
Continue reading Fashion Fusion News: IMG to Acquire Made Fashion Week, Lose Mercedes Benz